That headline is missing the obvious, “is” as a verb. Without it, the phrase could have a few different meanings. But this is not about English. This is about writing.
Blogging is at least as easy as email. In email, there are more requirements, like a purpose, an addressee or list of recipients, subject line and body, with or without attachments.
Here, on a blog, you only need to have something to say and a place to put it online. My recipients are EVERYONE with an internet connection and a web browser. My subject is the title, this is the body.
Attachments and links to other things are optional, as they are in email. And, if you have a Gmail account, you have access to blogger.com, where you can set up your blogspot for free!
Sure, I could have plugged my own blogs, but it you’ve come this far, maybe you’re already a fan!